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Things to consider when transitioning from employee to entrepreneur

Becoming an entrepreneur is a huge leap for anyone and it’s important to understand the risks and rewards before making the transition. Entrepreneurs need to think about things such as how they will generate revenue, their expenses, their cash flow forecast, how much money they’ll need in order to get started, and more. One of the most common mistakes that entrepreneurs make when transitioning from employee to entrepreneur is not thinking about all of these variables beforehand which can lead to financial issues later on down the line. When you are transitioning from employee to entrepreneur, it’s important to consider all aspects of the transition. This post will help you do just that with a list of things to think about before making your final decision. Starting a business can be hard and there is so much uncertainty that comes with it, but if this is something you want then these tips should give you an idea of what lies ahead.

In recent years, many people have turned their hobbies into profitable businesses. Turning your talent or passion into a business can be a great way to ensure you do lose interest! Start by identifying what type of product would be best suited for your style of work. If you love designing clothes to spruce up friends’ wardrobes perhaps clothing would be a good choice. Whatever it is, it’s important you are passionate about it. Once chosen, find out where there are outlets that sell products like yours; this will give insight into how much competition exists. Success at turning a hobby into a passionate project could lead to financial freedom. opens doors towards entrepreneurship paths previously unimaginable before starting down this journey.

Once you’ve found something you’re passionate about, you then should evaluate your skills, interest, and goals. It’s important to have the skill set necessary to build your business and manage a thriving team when the time comes. On top of that, your business is an essence for you; if you lose interest, so will your clients, employees, and partners. After going over the necessary goals, you should create short and long-term goals, and continue your learning process to help you achieve these goals. Your goals don’t have to be anything crazy, but also shouldn’t be limited by any preconceived notions. It is important to set the goals you seek to reach and use data, logic, and support from your network to navigate your path to reach your goals.

Once your goals are in place, it’s important to consider what your needs are, and things that may hold you back, or make it difficult to start your business. Do you work full time, do have enough extra time to run your business? Financially what do you need to survive? Are there other aspects of your life that impact your ability to run a business? Are your goals set, and do you have a plan in place to achieve them?

All of these questions and more may come up when starting your business. It’s important to logically evaluate all of your questions, and create a plan that you can follow and that is achievable. It also may help to talk with others who started their own business, and seek guidance when it comes to best practices and techniques.
You should now evaluate the pros and cons of your industry and what infrastructure you need in place to start serving customers. You don’t need everything in place at first and should understand that pivoting is an essential part of running a successful business. After evaluating the industry standards, understanding what your consumers expect, and what competitors are doing, it may be the right time to start your business. Everyone’s situation is different, but it’s important that each step you take is logical and calculated when it comes to running and growing your business.

When making the jump from employee to entrepreneur, it’s important you have an exit strategy in place. Running a business is stressful, and it can be devastating if you don’t account for the “what if’s”. Create an exit strategy if things don’t work out, or if you’re unable to continue running your business. Have an action plan in place in case you need someone else to temporarily step in and run your business for you as well. With a calculated exit strategy, some of your stress will be relieved, and you can dedicate your focus to your business.

It’s also important to note how much time it will take to start earning money from a new venture. Owning a business can be very profitable, but starting out, and maintaining one can be expensive, and your return might take longer than expected. It’s important to identify these types of things early so you can be prepared.

The rewards of entrepreneurship are worth the risk. If you’re still not sure if starting a small business is right for you, here are some things to consider before making your decision. Have you considered what would happen if this venture didn’t work out? What about how much time it will take your new business to start earning money? These questions can help determine whether or not now might be the best time for you to explore your entrepreneurial side and launch that idea that’s been burning inside of you since day one. You never know when inspiration may strike! For more information on becoming an entrepreneur in today’s world, check out our blog post “Top reasons why entrepreneurs fail and how to overcome them”.

No matter how you slice it, starting a business is a monumental endeavor. It will require time and effort to get off the ground but if done right, your investment could be worth tenfold in just a few months. So take some time to figure out what’s holding you back from taking that leap of faith into entrepreneurship or whether now may actually be the perfect opportunity for you to make something happen! We’re here to help answer any questions or concerns, so don’t hesitate to reach out when ready.

Optimizing Webinars for Products & Services Launch

Optimizing Webinars for Products & Services Launch

If you’re wondering when to use webinars for your products or services launch, ask a Bold Vision Entreprise (BVE) Success Advisor. Our answer will be simple: “Every Time.” We understand that the products and services decision making cycle can be hard, but building on top of what you already have means that you are held to a high growth factor. Growth means bringing in new clients, and webinars mean growth.

Benefits of webinars for a products and services launch:
Brand recognition is deepened
Get real time feedback from potential customers (depending on webinar setup)
Cold to a warm market conversion
Potential customers are pulled into the top of your company’s sales funnel
Increase your communication with potential customers

The Why
If you’ve done your market research correctly, your new product or service will be designed to specifically address a common problem in your niche or industry. Next, it will offer an effective solution that will be made clear during the webinar. Knowing your target audience’s “pain points”, is one way to ensure you have a steady stream of new and repeat customers. This requires a bold communications strategy, one that BVE is skilled to assist you in crafting. The ultimate goal is that your new product reaffirms your expertise and your company is worth doing business with.

The Rules
Prior to publishing, the first rule for optimizing your webinar is to test, test and test again. Low class lighting can make a potential customer assume you have an inferior product or service. Poor audio quality may frustrate interested customers, making quality content become null in void. Excellent lighting and audio seem simple, but are extremely important and require skill to perfect. If you feel apprehensive about fine tuning these rules on your own, get in contact with your BVE advisor to search for a videography company that is the right fit. BVE partners with VIE Videography and Photography, to outsource additional services you may need to make sure the videography quality matches your exquisite content.

The Content
Since your product will usually help solve or address a pain point, that pain point will be a great topic for a webinar. It will lead to the introduction of the product, and give you an opportunity to introduce it to the market. Often, this is done at a discounted introductory price not available anywhere else, for a limited time only. The lower introductory price reduces the risk of doing business with you. Don’t forget, the topic creates interest in the product. The clock is ticking because it is a limited time offer for webinar attendees only. This will usually make even the “fence sitters” take action because they don’t want to miss out.

Studies have shown that consumers are more motivated by a fear of loss or missing an opportunity, than by the excitement of gaining a product related benefit. Therefore, the limited time offer will motivate people to make more impulse purchases, compared to an open-ended offer. The fact that you are giving them a low introductory price for attending the webinar, makes potential customers feel special. It also motivates them to attend more of your webinars because they know you treat your customers well.

Regarding fear of loss, you could create a title that plays on this. For example, you create a webinar titled, “The 3 Most Costly Mistakes You’re Making in Your Online Business & How to Overcome Them.” Your webinar should lightly address the three mistakes, and end with your product or service as the complete solution. The key is not giving all of the information away, but prompting a sale. The webinar is the appetizer of sorts to your main sale, the product or service.

The Launch
You’ve finally launched your product. Now, you need to return to your original webinar recording and update from the introductory price to now reflect the actual price. You now can leverage the webinar as a video sales letter that highlights all the benefits of your product. Nervous about video or sound editing? For highest quality ask your BVE advisor to referral you to a professional editor. You always want to exemplify professionalism and quality. There is a lot to do whenever you launch a product or service, but using a webinar and getting people to register for your big event can help get your sales off to a great start.

Bold Vision Enterprise hopes this blog post gave you some actionable tips on new products and services launch and your webinar. If you want a custom strategy for your business’s product and/or service or a videographer referral contact us and we will be happy to help.

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